The benefits of depositing are enabling confectionery companies
around the world to create a wide variety of attractive and
profitable new brands.
The reasons are clear. Depositing gives a higher quality product
that can be exploited in the competitive retail environment:
a smoother ‘mouth feel’ with rapid flavour release;
a consistent appearance with excellent clarity.
Depositing gives greater flexibility in terms of end product
than alternative processes. You can produce colourful candies
with flavour and texture profiles that are simply not possible
through die-forming and cut and wrap.
Depositing is versatile. The list of sectors in which its
benefits can be enjoyed now includes hard and soft candy,
lollipops, toffee and caramels, and gum base. Most can be
made in sugar-based and sugar-free versions to access the
vast ‘healthy eating’ market.
More possibilities will be revealed by Baker Perkins at the Interpack
show in Düsseldorf, April 21-27. Depositing is a rapidly
expanding mainstream process – Interpack is the venue
to sample its full potential.
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